Sportscene is Hiring: Store Assistant Vacancies

Location: Durban, KwaZulu-Natal, South Africa
Brand: Sportscene – The Foschini Group (TFG)
Employment Type: Full-Time (40 hours per week)
Closing Date: 24 October 2025
Job ID: 10533

Join a Culture of Style, Energy, and Growth

Sportscene is more than a streetwear brand — it’s a movement. As part of The Foschini Group (TFG), one of South Africa’s most dynamic and diversified retail portfolios, Sportscene stands at the cutting edge of youth culture, urban style, and lifestyle innovation. We are looking for an enthusiastic and customer-obsessed Sales Associate to join our Mega 393 store in Durban, where passion for streetwear meets purpose-driven retail excellence.

At TFG, we believe our people are our greatest asset. Our 34 unique brands and omnichannel platforms empower millions of customers to express themselves through fashion and lifestyle choices. Joining us means stepping into a space where creativity, collaboration, and career growth go hand in hand.

The Role: What You’ll Be Doing

As a Sales Associate, you’ll be the heartbeat of our store — the first smile, the helping hand, and the trusted style guide for every customer who walks through our doors. Your mission is to deliver an exceptional in-store experience, exceed sales expectations, and represent the Sportscene brand with confidence and authenticity.

Key Responsibilities:

• Be a brand ambassador: Represent Sportscene with pride by offering an engaging and positive customer experience that reflects our culture and values.

• Deliver exceptional service: Greet customers warmly, identify their needs, and provide personalised advice and product recommendations that inspire confidence and style.

• Achieve and exceed sales targets: Take initiative in driving store performance through active selling, upselling, and cross-selling across a wide range of apparel, footwear, and accessories.

• Stay on trend: Keep up to date with the latest fashion and streetwear trends, ensuring that your product knowledge supports meaningful customer conversations.

• Merchandise and restock: Maintain the store’s presentation standards by ensuring shelves and displays are fully stocked, neatly arranged, and visually appealing at all times.

• Monitor performance: Track and report on sales results daily, taking ownership of your contribution to the store’s overall target.

• Support teamwork: Collaborate with colleagues to ensure smooth operations, effective communication, and exceptional service delivery throughout the day.

Qualifications & Experience

To thrive in this fast-paced and customer-focused environment, you’ll need to bring both passion and performance.

Minimum Requirements:

• Grade 12 (Matric) qualification.

• Previous retail experience will be an advantage, especially in fashion or lifestyle environments.

Key Skills and Attributes

Sportscene looks for energetic, forward-thinking individuals who are passionate about people and the culture that defines us.

• Customer-First Attitude: You love connecting with people and take pride in creating memorable customer experiences.

• Sales Drive: You are motivated by targets and know how to turn product knowledge into successful sales.

• Strong Communication Skills: Excellent verbal and written communication that builds trust and rapport with customers.

• Attention to Detail: You notice the little things — from tidy shelves to the perfect product fit — and take pride in quality presentation.

• Self-Motivation: You work well independently, showing initiative and responsibility for achieving results.

• Multi-Tasking Ability: Comfortable juggling multiple priorities in a busy retail environment.

• Problem-Solving: Calm and confident when resolving customer challenges, with a focus on finding solutions.

• Adaptability: You thrive in a high-energy, ever-changing environment where every day brings new opportunities.

Core Competencies

• Customer Service Delivery: Ensures every customer interaction is positive, professional, and solution-oriented.

• Negotiation and Selling Skills: Confidently identifies customer needs and aligns them with the right product offerings.

• Planning and Organising: Manages time and responsibilities effectively to meet daily store demands.

• Relating and Networking: Builds genuine connections with customers and colleagues alike.

• Adhering to Standards: Upholds Sportscene’s quality, safety, and service protocols.

• Continuous Improvement: Always looking for ways to make processes smoother, faster, and more customer-friendly.

• Decision Making: Uses sound judgment when handling customer requests and operational challenges.

Behaviours and Work Ethic

At Sportscene, we believe that great retail is powered by great people. The ideal candidate will demonstrate:

• A commitment to high performance and accountability.

• A positive, can-do attitude in every interaction.

• Persistence and resilience in achieving goals.

• A genuine enthusiasm for fashion, music, and urban lifestyle trends.

• Integrity and professionalism in all aspects of work.

About Sportscene and TFG

Sportscene is South Africa’s leading destination for authentic streetwear, sneaker culture, and youth lifestyle products. Our stores bring together the world’s best brands — from global icons to local innovators — and our teams live and breathe the culture they represent.

As part of The Foschini Group (TFG), you’ll join a global retail powerhouse that operates across 34 leading brands in apparel, lifestyle, beauty, and home. TFG’s commitment to growth, innovation, and people development makes it more than just a workplace — it’s a platform for building a meaningful, long-term career.

At TFG, we are:

• Designers and creators shaping tomorrow’s fashion landscape.

• Collaborators and innovators driving omnichannel excellence.

• Community builders fostering inclusivity, diversity, and purpose.

Our vision is simple — to create the most remarkable shopping experiences and empower our employees to reach their full potential.

Why Join the Sportscene Family?

• Be part of a vibrant, fast-moving brand that celebrates individuality and creativity.

• Work in an environment that values learning, teamwork, and self-expression.

• Access career growth opportunities within TFG’s national and international network.

• Represent a brand that leads the way in youth fashion, music, and culture.

If you’re ready to step into a role where passion meets performance and every day brings the chance to make an impact, Sportscene Durban is waiting for you.

Apply Now

Join us in shaping the next generation of streetwear culture.
Submit your application before 24 October 2025 to become part of the Sportscene family at Mega 393, Durban.

#BeYou #LiveTheCulture #TFGStyle

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